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Invest in marketing that works. Profound as that statement is, it’s basic to what we do here at the Group. We successfully work to attract your best audience, convert them to actionable leads, and then help turn them into loyal customers and clients – fans even. Your brand and your bottom line will be all the better for it as well.

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10 Things to Cut From Your Marketing_web
10 Useless Things to Cut from Your Marketing
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The Anatomy of a five-Star Email
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25WebsiteMustHaves_web 25 Website ‘Must Haves’ For Driving Traffic, Leads & Sales
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Group Think: The latest and greatest from our blog.

Snyder Group Summer Social Inspires Creativity
Posted by on July 20, 2015 at 2:22 pm

Snyder Group hosted our annual summer cocktail party on our deck overlooking the beautiful Norwalk River on Thursday night. It’s always a good opportunity to get together with clients, friends and colleagues - not to talk shop - but socialize and enjoy each others’ company. […]

How Inbound Marketing Builds Digital Trust For Customer Relations
Posted by Caressa Pittman on July 16, 2015 at 2:39 pm

As society’s reliance on technology reaches an all-time high, digital trust is beginning to transform the way consumers engage with businesses. An increasing number of individuals trust information received from the web more than any other source and with this in mind, many businesses are embracing inbound marketing as a solution to better adapt to the changes in consumer behavior and foster even more valuable customer relationships. […]

Travel and Tourism: Marketing a Greek Vacation
Posted by on July 10, 2015 at 6:34 pm

  With the news out of Greece of the country’s financial woes, it would seem that the Greek tourism industry, which accounts for nearly 20 percent of the country’s GDP, would be taking advantage of the situation. It’s a win-win proposition for both tourists and Greece; a Greek vacation is significantly cheaper than usual, and more tourists means more money coming into the country. For Americans, they also have the advantage of a better than usual good U.S. dollar to euro exchange rate.  For example, the average round-trip airfare to Athens from the U.S. is roughly $250 cheaper this year than last, according to TripAdvisor.&nbs […]