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Top 10 Examples of B2B Companies on Instagram in 2017
Posted by The Group on July 20, 2017 at 2:54 pm

  Business-to-Business, that's what it's all about. The services of these B2B companies, from web hosting to graphic design services, are marketed towards other businesses to help them thrive. So how do they get themselves out there? Instagram is a social media platform that is taking over and allowing individuals and businesses to tell their stories simply through pictures and video. By sharing their content, companies can personalize their products and services by showing a fun and creative side to what they do. B2B may not fit the typical Instagram user profile, but there are some top companies that know how to grab consumer attention and make it work. You'll see how unique and entertaining some of these businesses can be. Want to be inspired? Want to watch videos of employees doing embarassing things? Want to see how cool work can actually be? Keep yourself on the lookout for these B2B Instagram Company accounts and maybe even press that follow button.&nbs […]

The Difference Between Owned, Earned, and Paid Media and Why You Need All Three
Posted by on July 10, 2017 at 5:42 pm

  Leveraging a combination of owned, earned, and paid media is part of an overall content marketing strategy that doesn’t leave you vulnerable to unexpected changes in one stream of media versus another. In this post we'll dissect the definitions of each stream of media - owned, earned, and paid - and highlight some best practices for integrating them into your overall marketing efforts. […]

Google Sheets API - Publishing HTML Form Data to a Google Sheet
Posted by on May 26, 2017 at 8:55 pm

Google Sheets can be a useful tool for collaboration between team members, but did you know that you can also add, edit and update content in a Google Sheet from your website or application? The Google Sheets API provides a variety of methods to interact with a sheet, and here we'll explore one of these methods step-by-step. After configuring and enabling the Google Sheets API, we'll use the 'sheets.spreadsheets.values.append' method to publish a new row to a Google Sheet through an HTML form. To complete this project, you'll need a Google Account and a solid foundation in HTML, Javascript and PHP. […]

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