Our Story

A lot has changed since David Snyder first launched the agency nearly 20 years ago. What hasn’t changed is the Group’s intrinsic ability to successfully deliver to client goals. In both traditional and new digital mediums, the formula of clear objectives, on-target strategies and breakthrough creative still equals client success.



After serving years with top agencies on Madison Avenue and a tenure as Managing Director of a CT based firm, David Snyder opens his own agency in Connecticut with a focus on creative advertising.


Branding & Strategy

Recognizing the importance of building strong brands and corporate identities, clients increasingly engage the agency to develop and implement comprehensive brand strategies.


Web 2.0

Anticipating the growth of the internet as the cornerstone of strategic marketing, Snyder Group expands its digital capabilities to include full service web development, hosting and search engine optimization.


Inbound Marketing

Snyder Group integrates inbound methodologies to help clients build and evolve their websites. The result:  Powerful lead generation platforms that deliver rich analytics and marketing ROI.

The Group

We’re writers, thinkers, computer wiz’s, gear heads, artists (graphic and otherwise), musicians, poets, nerds, suits and a whole lot more. Most of all, we’re all serious marketers committed to one mission – creating the most effective creative marketing solutions available – anywhere.

David Snyder

President, Creative Director

Charles Roth

Director, Digital Strategy

Carolyn Ripp

Director, Marketing & Communications

Bill Thode

Director, Internet Development

Sara West

Senior Marketing Specialist

Sarah Fiorillo

Marketing Specialist

Kaitlin Badolato

Marketing Specialist

Shane Aarons

Graphic Designer

Michael Shaker

Web Developer

Edward Glodgett

Senior Systems Administrator

Chris Roth

SEO/SEM Specialist

Annika Sheehan

Marketing Intern

Schedule a Free Marketing Assessment

Consult with the marketing specialists at Snyder Group and discover how to fully leverage the potential of your sales and marketing programs.

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Snyder Group, Inc. is a certified Gold HubSpot Partner Agency.